Our Story

At SOVA, we’re born from the grind — forged on the mats, refined by discipline, and inspired by the fight within.

Founded in Aotearoa, New Zealand, SOVA embodies the warrior spirit of those who train not for glory, but for growth. We believe every round, every roll, every drop of sweat is a step toward mastery — both in combat and in life.

Our gear is built to perform under pressure. We design premium fightwear and lifestyle apparel that combines durability, function, and style — engineered for the modern martial artist who demands more from their kit. Every stitch, seam, and fabric choice reflects our commitment to quality, comfort, and resilience — so you can focus on the fight.

SOVA stands for more than just performance — it’s a mindset.

Strong. Original. Versatile. Authentic.

That’s SOVA.

Contact us

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